The New York Times, Starbucks and Other Retail Locations that Need Mobile Applications
I was in Starbucks with my family this evening. The only thing unusual about this was that it was the evening. As I stood in line waiting to order I noticed nine New York Times that remained in the rack. No one is going to buy a Sunday edition on Monday, so these were retail products that were also perishable. This reminded me of a project that I was involved in a few years ago with a newspaper company.
This newspaper company wanted to have a better understanding of where their inventory sold out, and where there was excess inventory each day. Up to that point and time, no one had ever tracked how many newspapers was unsold at the end of each day. The delivery folks would simply grab unsold copies and throw them into the van for recycling. As a result, there had been much waste.***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
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Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
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