30 ROI Ideas for Mobilizing Field Services
I was reviewing my notes from past mobile strategies workshops I have conducted for field services organizations and thought some of my notes might be useful.
First, what are service companies trying to achieve with mobility? Here is a summary:
- Increasing productivity – more average service calls per service technician in a day.
- Improving management visibility into work done in the field
- Efficiencies in
communicating information between the office and the remote service technician
or job site. - Efficiencies in
planning and scheduling work based upon qualifications, location, parts and experience. - Reducing fuel costs.
- Reducing travel
times. - Reducing overtime
- Using least cost employees and contractors
- Increasing
productivity – more average service calls per service technician in a day. - Increasing onsite product and service sales.
- Increasing
collections with mobile invoicing, mobile printing of invoices and onsite
collections. - Improving
inventory control and management – visibility to parts needed, the location of
inventory and parts used on each job or service ticket. - Reduced risks by
reminding service technicians of safety hazards and safety procedures on the
job. - Improved customer interactions
The
following list drills down into more specific areas:
following list drills down into more specific areas:
- Eliminate time spent in the office re-typing data collected
in the field - Eliminate time spent on the phone dispatching service
tickets or work orders – both the time of the dispatcher and the time of the
service technician: Dispatch electronic service tickets direct from your work order
management system in the office with the mobile device of your service
technician. - Save time finding each work location: Send driving
directions, or links, in the electronic work order that work with the GPS and
mapping software in the mobile device. - Avoid the high fuel costs incurred delivering paperwork to
the office and picking it up: Synchronize the data direct from the field to the
central database application. - Avoid the time cost transporting paperwork from the field to
the office: Synchronize the data collected from the field with the push of a
button. - Save time and provide better customer service by providing
real-time access to enterprise parts, orders, and inventory data while in the
field: Enable mobile access to customer history, product documentation,
warranty information, inventory information, time sheets, work schedules and
much more. - Save time with field data collection by using barcode
scanners and barcode labels, or RFID readers and RFID tags on assets: A quick
scan with a handheld computer can automatically display all stored information
related to the asset for quick review, edits and additions. - Save time and reduce admin costs by creating and scheduling
new service tickets direct from the field: - Provide immediate invoicing for faster collections and
better cash management: Allow field tech to print the invoice on a mobile
printer at the job site. - Save time and postage costs: Print the invoice and leave it
with the customer at the job site, rather than wait and bill later from the
office. - Document proof of work completed to reduce invoice disputes:
Leave a GPS audit trail of where work was performed and include a time and date
stamp. Digital photo evidence of before and after work is also useful. - Reduce the introduction of errors: Paper based systems are
inherently slow and error prone due to human interaction, copying and
re-typing. The more human hands that touch a paper form and add or edit data,
the more chances that errors can be introduced to the data which will cause
invoice disputes, inaccurate records and confusion. - Reduce administrative costs by ensuring complete data is
sent from the field, as incomplete or inaccurate field data can take hours of
work to track down and correct: Send data from the field and ensure it is
complete with data integrity features on the mobile devices. - Reduce administrative costs by avoiding errors and
misinterpretations due to poor or misread handwriting: Create electronic forms
with pre-made options, check boxes and lists, and by using onscreen digital
keyboards. - Reduce administrative costs by ensuring the accuracy of
data: Validate answers in the mobile software application on the handheld PDA. - Reduce time on the phone and dangerous note taking while
driving: Push documents directly from the office to the handheld. - Save time and fuel by providing electronic dispatch and
least cost routing: Use vehicle and/or handheld GPS tracking to view your
workforce locations. Smartphones with GPS functionality can display the location of the field worker to help managers better
organize service responses. - Save time by developing estimation and job analysis mobile apps that can help field users
make quicker and more accurate decisions and job estimates. - Save time in the field by automating business processes in
the mobile apps: Mobile apps can be configured to perform all kinds
of automated business functions, queries, computations and analytics. - Enforce quality work habits: Automate “best practices” into
your mobile apps and provide visibility to managers. - Automate quality and best practices – Activate the
appropriate business process based upon the data entered: A specific answer can
trigger the required business process in mobile apps. - Reduce inventory loss – Avoid undocumented inventory usage
and unbilled time: Enforce real time data entry before clock out or work order
completion. - Improve job estimates: Require clock in and clock out on
projects to document and analyze the accuracy of work estimates. - Improve technician training: Train new service technicians
and inspectors with audio memos or video clips in the handheld computer
application. - Reduce disputes by documenting deliveries and work with
digital signatures, date and time stamps and barcode scanners on the handheld
computer. - Save travel time and fuel cost finding parts: Query available inventory in
nearby company vehicles. - Increase profit per customer: Use information in mobile apps connected to CRMs to up-sell more products and services while onsite with the customer.
- Provider quicker and more accurate estimates: Query latest
shipping status, schedules or inventory levels via smartphones or tablets while
onsite with customer. - Increase warranty revenues: Include updated customer
information on mobile devices so the service technician can sell
warranty and maintenance plans, new products and upgrades. - Dispatchers with real-time visibility into job progress and status can more efficiently dispatch least-cost service technicians (contractors vs. employees).
In order to achieve true situational awareness with a real-time 360 degree view of your operations, you will need a number of systems to be tied into your mobility platform. Here are just a few ideas:
- CRM
- Work Order Dispatch system
- Scheduling system
- Workforce optimization (workforce and resource planning needs)
- GPS Tracking
- Enterprise Asset Management
- HCM (Human Capital Management) System
- Inventory systems
- Real-time Business Analytics
- Etc.
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Kevin Benedict, Mobile Industry Analyst, Mobile Strategy Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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