Mobile Commerce If You Want My Business
“They should have a mobile app if they want my business!” That is what my wife said to me today. She was referring to a particular business focused hotel chain without a mobile app. “I use my mobile Amazon app constantly. I want to do business with companies that have mobile apps,” she added.
Forrester Research reports that mobile commerce revenue is expected to reach $10 billion by the end of this year and will continue growing at an annual rate of 39 percent.
I wonder how many other people feel the same as my wife.
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Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
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Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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